DESIGN THAT LASTS – SINCE 1976

We make clothes designed to be loved, washed, worn and passed on. Since 1976, we have designed comfortable, high-quality childrenswear. Today, Polarn O. Pyret is the leading quality brand for children in the Nordic region and is sold in several markets worldwide.

About the role
This role is about understanding how creativity can drive business. You should be just as comfortable thinking big campaign ideas as you are getting into the details of product storytelling and day-to-day production.

Leading a small in-house creative team of four, you’ll set the direction for the work while staying close enough to support the team in their day-to-day.

You’ll own the creative direction end-to-end, from concept through to execution, combining creative instinct with a data-informed approach to how ideas perform across channels.. That includes shaping campaigns and evolving the brand’s visual identity and creative framework. You will help define how the brand shows up with a digital-first mindset, ensuring that creative ideas are designed to live and perform across digital platforms while maintaining a consistent and compelling expression across all touchpoints.

You are comfortable developing creative for paid social, display, video, and emerging platforms, and you understand how different formats and messages perform across channels. You also work closely with Growth and Performance teams to ensure creative ideas work effectively in different environments.
A strong product focus is key. Experience from fashion or retail is a must. You’ve likely worked with lookbooks and product-heavy communication before, and understand the pace and structure that comes with it.

What you’ll bring
We’re looking for someone with range, but also the right mindset. There’s a lot of production going on, so you need to enjoy being close to the work and helping out in the day-to-day when needed.

You should be comfortable leading a team; setting direction, giving clear feedback, and making sure everything comes together both creatively and commercially. No prestige mindset, just someone who gets things done and brings people along.

You’ll report to the CMO and play a key role in shaping how the brand shows up going forward – across campaigns, product launches, and everything in between.

Location: Stockholm

The role is full‑time and based at our headquarters in Stockholm. PO.P applies a hybrid work model with the possibility to work from home 2–3 days per week.

Interested? We’d be happy to tell you more. This recruitment is handled by our talent partner Trib, https://www.trib.se/jobs/head-of-creative-pop/